Hi, I’m Clarissa Vu

The artist and owner behind Studio Clarry

Studio Clarry is an art, stationery, and illustrated goods brand focused on bringing small moments of joy through subtle fandom, AAPI culture, and other forms of fun and whimsy.

I started Studio Clarry as another creative outlet outside of my more technical UX/UI day job and I’m excited to expand my creative practice to markets, events, and other ways to connect with the NYC artist and maker community.

Form & Function

Starting with a completed brand (done by another team at Critical Mass) and creating this product from zero, I had to envision Dwellify from both the initial front end landing pages and the transition into conversion. I had to strike the balance between visually engaging inspiration and organized functionality, all while maintaining a consistent look and feel throughout.

Digital Design System

Since the brand was created completely new by the Critical Mass team, this meant the design system needed to be built from scratch. Although the initial branding was extensive, it still didn’t yet consider detail digital applications, so I was tasked with exploring and documenting the foundation of Dwellify in a fully usable and flexible form.

This design system was expanded to include additional color palette usage and considerations for accessible color combinations, full component libraries, and in-depth documentation for every single element created. The process of creating this design system had to be a fluid endeavor, as we continued to find enhancements and iterated on share patterns as more of the product was designed and delivered.

Visit my etsy shop to view some of my products